Rob Berkowitz


Partner Rob Berkowitz

Contact Me:

Practice Areas:

  • Business/Corporate
  • Cannabis Law
  • Intellectual Property
  • Online Marketing

The best bike is the one you’re on.
— Joe P. Hill


Rob is widely regarded as a creative and practical problem solver. Businesses rely on his expertise to develop strategies and resolve legal matters, especially in emerging industries where executives need decision-making support when facing newly adopted or imprecise legal boundaries.

Rob leads Coast Law Group’s Cannabis Practice Group. Together, the team helps businesses succeed by applying decades of transactional and litigation experience to the problems faced by marijuana and hemp companies. To date, we’ve been able help launch and protect some of the most successful and well-known cannabis companies and brands in existence. If you are in the cannabis industry and searching for a highly talented and experienced legal team that takes a hands-on, white-glove approach, you need to give Rob a call. He advises companies in every tier of California’s licensed marijuana supply chain and has been on the forefront of developing novel legal approaches that are becoming widely adopted across the cannabis industry.

The other half of Rob’s practice focuses on online marketing and technology. Clients rely on his rock-solid, state-of-the-art advice and expansive industry insight. Digital marketing practices are constantly evolving, while enforcement priorities are simultaneously shifting. Rob helps his clients navigate these complicated environments so that business owners can focus on what they do best—growing their businesses.

He started his legal career as an Intellectual Property litigator handling trademark, copyright, and commercial cases in both federal and state court. Although he no longer actively litigates, his background informs his approach to negotiating, dispute resolution, and contract drafting. Rob also oversees a large and growing portfolio of federal and state trademarks on behalf of the firm’s clients. In particular, his cannabis clients have benefited from customized, cutting-edge strategies for developing and protecting cannabis brands despite federal prohibition.

Before becoming a lawyer, Rob spent over 12 years in Silicon Valley, contributing to the development of cutting-edge software at companies like Apple and IBM. He was also a co-founder of Decisive Technology, a successful Internet start-up company. Rob graduated with honors from California Western School of law and holds a Bachelor of Science from Carnegie Mellon University.

Outside of the office, Rob enjoys cycling and surfing with family and friends.


  • California Western School of Law, San Diego, California
    • J.D.
    • Honors: With Honors
  • Carnegie Mellon University
    • B.S., Bachelor of Science

Bar Admission

  • California
  • U.S. District Court Southern District of California
  • U.S. District Court Central District of California

Representative Cases

Professional Associations

  • California State Bar, Intellectual Property Section, 2003 to Present